PSRBA Transforms to SARA

The Puget Sound Radio Broadcasting Association is Transforming into the Seattle Area Radio Association. 

Radio is a Sound SuperPower

365 Days a Year Radio Rules the Air.

We Amplify Your Voice with Air Power

The thing that I keep coming back to with marketers is that good marketing is good story telling. There are not a lot of good story telling mediums out there. Essentially, the best story telling medium out there historically has been Radio.”   Jack Trout, World Renowned Marketing Strategist

2.9 Million Listeners in Seattle-Tacoma Metro

2,412,642 Million People Listen Weekly to Radio During Morning Drive Time. Scarborough R2 2011 Seattle-Tacoma

Seattle Ears Are Worth 153 Billion Dollars

Radio's Audience is a Buying Force. 
The Media Audit Mar/Apr 11 Seattle Metro

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Generation "Cause": Capture Them with Purpose

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Strategic Planning Part 1 of 5: Big X. Little x.

Part 1 of 5  Sometimes it’s as simple as asking someone: “What